A best friend will ride in your jeep or muscle car no matter how many times you've nearly killed them


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Honda expands in Thailand with New Factory

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Honda Holds Opening Ceremony for New Prachinburi Plant Highly-efficient Environmentally-responsible New Auto Plant  PRACHINBURI, Thailand (12 May, 2016) - Honda Automobile (Thailand) Co., Ltd. (HATC) today held the opening ceremony for its new plant located at Rojana Industrial Park in Prachinburi province. The all-new plant, equipped with Honda’s highly-efficient and environmentally-responsible production technologies, will serve to enhance Honda’s capability to deliver quality products for customers in Thailand and worldwide. The plant also will help strengthen the company’s role as one of Honda’s important automobile production hubs. The Prachinburi plant has adopted Honda’s newest production technologies. This includes the world’s first cell production-style ARC (Assembly Revolution Cell) Line, incorporating flowing cell production-style production units in the main line. The plant also inherited advanced and eco-responsible technologies introduced at Honda’s Yorii Plant...
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2017 Honda Ridgeline Styling - Good Looks Matter

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Honda needed only a silhouette to show that the polarizing "flying buttress" profile of the original Ridgeline was gone, replaced on the forthcoming 2017 model with the conventional cab/bed style found on nearly every pickup built in the last 100 years. Honda learned the hard way with the original Ridgeline that you can be innovative with the features and bones of a truck, but not the design. It took that lesson to heart while developing the latest model, going to extraordinary lengths to get the visual details right. The effort started early in the second-generation Ridgeline's design process. Honda held clinics in California and Texas with pickup buyers and showed them a variety of trucks without their brand labels. The research found that buyers made assumptions about toughness and payload based on the gaps in the wheel arches between the tire and the truck body, and the height of the bed. If a pickup had a trailer hitch, people assumed it could tow more. "Those t...
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